Malls and super box stores are so big these days that we need maps. How about one on your cell phone? The New York Times
reports:
A number of start-up companies are charting the interiors of shopping malls, convention centers and airports to keep mobile phone users from getting lost as they walk from the food court to the restroom. Some of their maps might even be able to locate cans of sardines in a sprawling grocery store.
FastMall is one of the companies.
Users see a floor plan of a shopping mall, for example, with stores indicated by name. Escalators, exits, restrooms and elevators are also marked.
FastMall has a search engine to help users find stores on its maps. Enter “Banana Republic” and the service places a pin on the map to show the store’s location. Tap the “take me there” button and the service plots a route to the destination. To find the nearest restroom, all users have to do is shake their phone.
A great thing is that many of these services are free: PointInside, FastMall and Micello, which work on the
iPhone,
iPod Touch and
iPad. PointInside is also available for many Android phones.
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